The yolk is on ewe!

More than colored eggs and chocolate bunnies, the economics of Easter.

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I find it very appropriate that in 2018, Easter falls on April 1st, which is National Atheists Day. The last time this occurred was 1956, and it won’t happen again until 2029. If you’re wondering why April 1st is National Atheists Day, The Bible makes this clear. “The fool hath said in his heart, There is no God. They are corrupt, they have done abominable works, there is none that doeth good” (Psalm 14:1). The Bible says that anyone who denies God is a fool! So Happy Easter and April Fool’s Day!

Easter is the third-largest celebration right after Christmas and Thanksgiving, especially in Christian countries – like the US. Although the origins of Easter are religious, and are supposed to celebrate the resurrection of Jesus Christ, it has become more commercialized and now seems to concentrate on the candy aspect. Although candy is dandy, and not to mention  a very big business, God is awesome! ALL THE TIME.

Easter: Good For Business

Easter spending is expected to total $18.2 billion this year, the second-highest level on record, according to the annual survey conducted for the National Retail Federation by Prosper Insights & Analytics. A total of 81 percent of Americans will celebrate the holiday and spend an average of $150 per person. Last year was slightly higher $18.4 billion in 2017, which is approximately $152 dollar a person. The NRF survey has been tracking consumer spending since 2003.

This money will be spent mainly on food and candy, but other categories include clothes, gifts, flowers, decorations, greeting cards, and travel.

In the USA popular candies include my three favorites: Reese’s Peanut Butter Eggs, Cadbury Creme Eggs, and the ubiquitous chocolate bunnies in various sizes and shapes. (I prefer a solid white chocolate bunny.) Jelly beans are still around but not as popular with the current generation. Marshmallow Peeps are another very popular candy, but I can’t eat them because they contain gelatin.  Plus all this sugar is really bad for my diet.

One Cadbury Creme Egg packs about 20 grams of sugar, and four pieces of the mini version has around 21 grams.

Sugar-coated marshmallows like Peeps, however, have 34 grams of sugar in the suggested serving size of five traditional chick-shaped candies. So perhaps it’s best that the aforementioned gelatin prevents me from eating Peeps.   

What candies or Easter foods are popular in your country? I’d love to read about them in the comments.

Easter Themed Seasonal Treats

As you may recall, I have been in the process of trying to start a coffee shop for some time now, with little success and a lot of lost funds. I haven’t given up, it’s still on the back burner while I regroup and try to rebuild my cafe investment egg. Seasonal holidays can present exciting opportunities for small business specializing in food and drink . Tailoring special menu items can generate new sales. Peanut Butter Mocha! Coconut Cream French Soda. Maybe a bunny shaped cookie, or one frosted like a Easter egg.  Maybe make a special chocolate peanut butter sandwich cookie. Be creative!

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Placement of impulse items on counter tops near the register can bring increased revenue. Chocolate covered coffee beans anyone?  Use your imagination! One cleaver local cafe owner had a basket filled with plastic eggs on the counter in an Easter Basket. Patrons were encouraged to ‘try their luck’ and choose a plastic egg which contained a coupon for either a free item or a discount. A wonderful idea! If you have a cafe or food business, I’d love to hear some of your Easter-themed seasonal items and suggestions! Happy Easter, and as always, I wish you happiness and success!    

A new year, a new you!

Make the most of the coming year.

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As we count down the final hours of 2017 on this last day and final blog post of the year, let’s pause a moment and take stock of the past twelve months.  It may not have been a perfect year  for most of us, but when we reflect back, in most cases we’d have to agree that there were far more good times than bad.  There will always be a small percentage of people we know who had a rough year. These people constantly exclaim ‘I can’t wait for this year to be over’.   For me, the only real part that I dislike and am ready for to end is always winter. I’m not a fan of the snow  and ice. I dislike the short days of early darkness and sub-freezing temperatures.  In North America, winter spans the end of the old year, and the beginning of the new.  Seasons change, and winter exists in part to make us appreciate spring, summer and autumn all the more.   

Raindrops keep falling on my head!

We have no control over the weather, just how we prepare for it. We carry an umbrella in case it rains. We have a coat or jacket in case it gets cold. Only a foolish person curses the weather because they chose not to plan accordingly. We don’t always have to like circumstances beyond our control, but realistically we know that the situation will change in time, and with proper planning and precautions, we can weather the storm. Make it your goal to accept the things you have no control over, and make positive changes over the things that you can control.

Zip-a-dee-doo-dah, zip-a-dee-ay!  My, oh my, what a wonderful day!

Every day each and every one of us gets 86,400 seconds to spend however we choose, with just two exceptions. The day we’re born and the day we die. Excluding those, our days are all the same length, yet some people never seem to get anything done, while others accomplish an incredible amount.  The difference was the result of the choices made, and the attitude behind them.  Planning your day out ‘saves time’.  Procrastinating wastes it. Being miserable makes the day drag, but time flies when you’re having fun.  Did you dwell on the past instead of planning for the future? Keep a positive attitude and try to find one good thing to be thankful for each day. Then focus on that. A positive attitude will attract like-minded people and soon you’ll be surrounded by a positive support group to help keep you encouraged. Remember, no one likes a sad sack.

Time is on my side, yes it is.  

Plan ahead, and plan early. Don’t put off for tomorrow what can be done today! Prior proper planning prevents poor performance .  Manage your time, manage your expenses. Make positive changes in every aspect of your life, and multi-task when you have complimentary goals.     

The great thing about New Year’s is that it’s a reminder that we can start over. If you didn’t like the way this past year went, you can look back on what went wrong, and make changes to fix the problems. You can make New Year’s Resolutions for every item under the sun. The key though, is that you must complete the goal to achieve the result. If you change nothing, nothing will change. You can do it if you stay motivated. One key way to achieve this is by seeing positive change over a period of time.  If you have a fitness goal, such as losing weight, break it down into smaller, easily achievable goals.  Instead of focusing on the sixty pounds you want to lose this year, focus on the five pounds you need to lose in each of the twelve months and be consistent. Track your progress so that you can see how far you’ve come. And if you reach the goal early, go the extra mile and get ahead of the game. This way if you hit a plateau, or a stumbling block, you’ve got breathing room to regroup and recover from the setback. The same thing applies to financial goals. Slow and steady wins the race.  Baby steps forward are still progress.

I faced it all and I stood tall And did it my way!

The Man in the Mirror is a book written by Patrick Morley in 1989. I recommend reading it, as well as exploring any self-help books pertaining to the area of your life that you wish to change.  In  The Man in the Mirror , the author attempts to  teach us to solve 24 problems every man faces in life. Although geared for men, this book applies to everyone. The title is the clue to the cause of the problems, and the solution is to live our lives in a more godly manner.  How many of the problems we face in our lives are a direct result of our stubbornness to do  it ‘our way’ instead of the right way? How many times do we repeat the same mistakes and expect different results? An honest person is forced to admit that the larger portion of our misfortunes are self-made.   Blaming the year and wishing it were over is a very childish way to deal with one’s problems. After all, if you don’t effect positive changes in your life, most likely next year will be a repeat of this year,  or maybe be even worse.  The choice is up to you!  Are you ready for more of the same, or a fantastic new beginning?  You decide.  As always I wish you happiness and success!